The number of consumers aware of the need to change consumption in order to combat climate change is growing strongly. And with it the demand for more sustainable, organic and plant-based products, as research after research shows. Reasearch shows that the demand will increase by 49% in the next two years.
Fast food goes plant food.
The great thing is that the brands, which have grown up with meat, now seem to be turning to alternatives. Companies like Burger King and McDonalds, are big players in fast food where everyone links to meat and fries. But these billion-dollar company also see that the transition to Plant Based food is being made. And if companies like these start responding to the movement, the demand for Plant Based will only accelerate.
McDonalds Netherlands temporarily sells the McPlant burger
For example McDonald's will temporarily sell a meat-substitute burger, the McPlant, in the Netherlands. The burger patty is made from pea protein structured to imitate beef. It will be available at almost all of the over 250 McDonald's locations in the Netherlands until early November, Dutch news site AD reports.
Have a Nightwatch with that!
Already since it's birth, Nightwatch Extreme Energy Drink is 100% Plant Based. Nightwatch is made from Guayusa: a powerful plant from the Amazon. The natural caffeine provides long-lasting energy without the drawbacks of an artificial energy drink. Nightwatch is only flavored with 100% organic fruit juices. So you enjoy great taste and Focus & Power at the same time. Exactly the combination that makes Nightwatch The Choice Of A New Generation. As a retailer, include Nightwatch in your assortment and allow your customers to make that conscious choice.